The Marker Hotel, a member of the prestigious Leading Hotels of the World Group, approached us with the challenge of taking its new brand mark and design system and finding highly creative ways to roll it out across all brand touch-points.
Our challenge was to maintain the core values of the master brand while also carving out a distinct personality, which reflected The Marker’s Irish roots too. We consulted on every aspect of the process, from signage, to in-room branding, to front and back of house, packaging, promotions and web.