Neworld, Great relationships build great brands

Every baby is the apple of their parents’ eye – so what better way to raise awareness for the launch of Glenisk’s baby yogurt range than to go on a quest to find some adorable babies! With #SweetBaby the search was on for the face of Glenisk’s new Absolutely No Added Sugar Organic Baby Yogurt and entries came pouring in.

Glenisk had the grueling task of narrowing it down from 4,500 to four adorable babies – Donal, Aaron, Abby and Micah, each with darling personalities that would be the faces of four flavours of the yogurt.

We were delighted to work with Glenisk to develop the packaging of the new Organic Baby Yogurt, as well as marketing collateral. You can find the baby yogurt at your local store, or get a free pack here.